When we talk about developing an on-demand delivery app, we often discuss about Uber or Airbnb. Uber and Airbnb have worth billions of dollars. In August 2018, Uber was valued at $72 billion and Airbnb was valued at $29.3 billion.
Currently, Uber is functioning in more than 65 countries and over 600 cities. Almost two million people get accommodation through Airbnb. In this article, we will discuss their success and how they attracted people to use their applications. Why do entrepreneurs want to copy them?
We will discuss the philosophy of on-demand platform like Uber or Airbnb service app.
On-demand delivery apps are beneficial for all users:
1. Customers can request goods and services through the on-demand app. They can track order delivery via GPS and make payments via an app.
2. Drivers can approve or decline requests and can manage their business using the app.
3. Both customers and drivers can rate their experiences.
How Uber and Airbnb Became so Successful?
Each of these platforms offers remarkable solutions. The key to success is to define market problems and offer true value to address these problems.
Developing a platform like uber not only involves coding. Only the way of knowing to code is not enough for a successful on-demand delivery app development. There are several things to consider before getting started.
Finding a market niche and providing outclass services as a key player in this niche is significant for success. You can reach to your target audience in the following way:
Get the demographics of your target audience and the problems they face to find unique solutions to their problems. Keep in mind the user needs for the success of this platform. You can get the idea from the behavioral segmentation, which incorporates users behavior that can be judged from likes, dislikes, follows comments, and shares.
Customers can represent their behavior by speaking on different channels. Analyzing the target audience is not enough. To succeed, you need to target user needs and desires through the lifecycle of your platform. Your users’ good experience may take your platform in new directions of success.
Below are a few tips to assure that your platform will reach to target customers effectively:
Get The Knowledge Of Your Target Audience:
Before developing a platform, you need to know your target audience and the problems they face. You can explore unique solutions to their problems. By analyzing your target audience, you can fulfill your user’s needs. Airbnb let users find and book accommodation for events.
Software Development Team: Size and Location
If you have defined your niche and core value, software solution can turn your idea into a reality. You have to find a reliable software development team keeping in mind your business size and location.
The design is a milestone in developing a delivery service app. With web apps, users can get benefit from the app functionality. Business owners want to improve the user experience of their customers, which is possible using outclass design and development. The design development process includes creating wireframes, text blocks, and the design itself.
We built native Android and iOS apps. These apps have lots of advantages, great user experience, high performance, and intuitive user interfaces.
Today, cross-platform applications are becoming popular since they save time and effort. With cross-platform development, almost the complete codebase can be shared across multiple platforms, which reduces cost at a greater extent. There is still some code that won’t work on multiple operating systems. Some cross-platform frameworks don’t support complex animations and platform-specific functionality.
The Technology Behind Uber-like Solutions:
Technology shapes the future of your project and its scalability. The features that on-demand delivery app should have are given below:
Geolocation works perfectly for tracking deliveries or cabs or finding a place by checking the location on the map. GPS implementation varies on different platforms. The location feature for Android devices is executed through Google’s location APIs and via Core location framework for iOS devices.
Google maps android API is used for navigation on devices while Maopkit is used for navigation on IOS devices. Geolocation feature is crucial for a food app. The best food delivery app lets users track the location of food deliveries through live mapping.
Push and SMS Notifications:
Executing push notifications on various platforms needs employing technologies. To enable push notifications for Android, developers use Google Cloud Messaging and Apple Push Notification Service for iOS devices. Executing push notifications on various platforms needs employing technologies.
To implement push notifications for Android, developers use Google Cloud Messaging and Apple Push Notification Service for iOS devices.
Once a user asks for an on-demand service or ordered goods, they should get information regarding approved or declined requests, receive payment details and get updates concerning the delivery.
SMS notifications are equally important just like push notifications. They are quite useful when a user’s phone goes offline. Instacart, a grocery delivery app allows its customers to get in touch with shoppers through SMS-based in-app chats. With SMS notification features, customers can confirm orders and estimated times of delivery and employees can inform their scheduled shifts.
When a service is requested, users need to pay for it. You can choose payment methods depending on your target audience. Payment methods are selected depending on the country like if your target market is in the US, you might consider integrating Braintree or stripe, which is used by Lyft, Instacart, and various other on-demand services.
Cashless payments are still in use in some countries. You might need to give the option cash payments on delivery. Like uber eats let users pay either by card or cash while Airbnb provides only cashless payment methods. Uber and Airbnb both provide features of splitting payments. If you want to include this feature, it will provide customers much convenience.
How do Airbnb and Uber Generate Revenue?
Various ways to monetize marketplaces are available that include charging for Value Creation, charging for market access, charging for tools access, and charging for improved curation. Let’s have a comprehensive look at each of them:
One important way to generate money on a platform is by charging a transaction fee for value creation by the platform. Airbnb charges a transaction fee to hosts and guests for every booking.
Access to the Market:
Some platforms charge users for joining the platform. This normally includes either subscription or membership fees. Some platforms charge users for joining the platform in the form of either subscription or membership fees. Charging at the time of launch is not recommended. Dribble does not charge all users but charges companies that are looking for professional on the job board.
Access to Tools:
Some platforms provide premium tools and services. The beauty of charging for enhanced access does not discourage users from the interaction. As anyone can participate. But those who want to use extra handy tools have to pay for them. Linkedin charges users for recruiter membership, which provides recruiters smart suggestions and prioritization for finding, connecting and managing potential employees.
Many platforms experience content overload and some users can find difficulty in getting quality content. On medium, users need to pay for a medium membership to access highly ranked articles and their great ideas.
Get your Uber-like App Today:
On-demand delivery applications are assisting users to make the delivery process easier and efficient. You can get a delivery app that provides true value to your audience. If you want to get delivery applications or interested to know the cost to start an app, feel free to get in touch.